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ABOUT US

While every organization pursues growth, resilience, and long-term success, the true differentiator lies not in financial modeling, but in the caliber of your people decisions.

Based in Toronto, ITAP is a premier talent assessment and leadership development firm, we partner with corporate and educational leaders to build the workplaces of tomorrow. By combining the science of psychometric data with the art of human connection through targeted coaching, customized workshops, and cutting-edge experiential learning.

We give you the insights to hire right, the tools to promote with confidence, and the frameworks to build emotionally intelligent, highly engaged teams.

Because a strategy is only as strong as the people trusted to execute it. Let’s build the people who build your future.

Our Team

The Science of Potential. The Art of Leadership.

We are a team of organizational psychologists and executive coaches dedicated to turning talent into a strategic advantage. Combining deep industry expertise with evidence-based practices, we partner with you to identify potential, accelerate capability, and support leaders at every stage.

Together, we deliver fair, data-driven, and thoughtful decisions that drive long-term organizational success.

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MEET THE FOUNDER

As a seasoned Learning & Leadership Development Strategist and EQ-Certified Coach, Joycee  Joseph specializes in designing transformative learning experiences that unlock human potential and drive measurable business impact.​

With over a decade of experience spanning Learning Experience Design, Leadership Development, and Digital Transformation, Joycee has successfully led impactful initiatives across government, public, and private sectors worldwide.​A Professional Learning Fellow at the University of Toronto, she holds an MBA in Human Resources and Organizational Psychology, a Master’s Certificate in Adult Training & Development, and certifications as a Performance Consultant and Microsoft Certified Educator. She is also a Certified Partner for EQ-i 2.0®, EQ 360®, SLII®, and TQ by The Rocket Model™.​

Joycee is passionate about blending academic rigor with real-world application, crafting learning experiences that transform, inspire, and empower leaders to achieve lasting impact.

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